BRAND INTEGRATION FOR INDEPENDENT FILM & TV
New economics of film. Next chapter of product placement.
Hi, we’re matchbook sky.
We fund independent film and TV through a new kind of brand integration. We bring a brand's budget into your story, produce the integration ourselves, and show the brand what it drove in sales. We come from the creator world, so proving conversion is the part we're best at. $12.5M in brand funding secured, and counting.
01
THE STORY-BRAND MATCH
We find the brand that actually belongs in your story, and the story that gives a brand staying power. The fit has to work both ways, or the audience feels it.
(most brands just want to be seen. we fold them into where the story already wants them.)
02
INTEGRATION PRODUCTION
Once the deal's signed, we produce the integration through the shoot. We keep the brand and your creative team pointed at the same thing, so the product serves the story and the film stays yours.
(a signed deal is our starting line, and we're on set through the last shot.)
03
SOCIAL EXTENSION
We carry the moment off the screen and onto social, where it keeps working and converting long after the credits. Every rewatch and repost puts the brand back in front of people, for years.
(a film's second life lives on social, where the brand converts and joins the conversation. that's the part we produce.)
YOUR story needs to be made. We help make sure it does.
FOR PRODUCERS
A good integration pays off for both sides at once. The film gets the budget it needed. The brand lands in a story people actually chose to watch.Good for the film. Good for the brand.
Funded and worth watching.
The brand fills the budget, and in return it lives inside a story people love.
The film comes first, always. That keeps the filmmaker's vision intact and gives the brand something that belongs on screen.
The story leads, and that's why it works.
The brand puts its whole audience behind your film, and your film reaches theirs.
One story, two audiences.
The filmmaker sees the reach it earned. The brand sees the sales it drove.
Results everyone can see.
Product placement is a brand being seen. Brand integration is a brand being part of the story, and then part of the conversation that keeps going after the credits.
FOR BRANDS
Your audience is paying to skip you. We make the brand part of the story, not the commercial break. The next chapter of product placement.
Staying Power.
A campaign ends; a film doesn’t. Every stream and rerun plays your moment again, for years.
Reach the unreachable.
The cord-cutters and ad-free subscribers a commercial can’t touch anymore.
Borrow the story.
Its characters, its fandom, its prestige, an association you could never buy in 30 seconds.
See the sales, not just the views.
We bring conversion discipline from the creator world. Your integration is shoppable and tracked, so you see real ROI.
